PureRef (the “Software”) is a reference image organization tool owned and produced by Idyllic Pixel. The purpose of this privacy policy (the “Policy”) is to share with our users and customers how we at Idyllic Pixel AB, established in Sweden, with the address Etsarvägen 1, 121 43 Johanneshov with corporate company number 559161-7435 ("we" or "us") handle personal information we collect from you. This includes the information provided to us (i) when donating money, (ii) while using our website, (iii) when registering at our support forum, (iv) when contacting us using email or (v) while using our Software. We at Idyllic Pixel consider it important that our users are informed about how and why personal information is used.
We only collect, use, store and transfer ("process") your personal information in accordance with the (EU) General Data Protection Regulation (2016/679) ("GDPR") and to meet requirements from national swedish tax and accounting laws.
IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY, PLEASE DO NOT ACCESS OR USE OUR WEBSITE, OUR SOFTWARES OR OUR SERVICES.Depending on whether you are a website visitor or customer we will process personal information that could allow us to identify you both directly and indirectly.
Depending on what service is used, we may store the following information:
We will collect personal information about you in the following situations:
We use the Matomo.org. © 2018 (“Matomo”) data analysis software. When you visit our website or use our Software Matomo collects personal information from you. Thanks to this we can e.g. see how many people use the Software at any given time, and from which country they use the Software. The Matomo tool is essential for us to analyse trends about how the software is used and to predict future patterns of usage. In the Software you can always opt Matomo out by turning off "check for updates at startup” in the Software. The usage data collected from Matomo may include:
We may display interest-based ads to you when you are using Facebook through a tool offered by Facebook called the Custom Audience Tool. This tool allows us to personalize our ads based on your experience with us. We do not share any of your personal information with Facebook.
Opt out from Custom Audience Tool here.We use cookies to help improve our website visitors experience and the use of our services. Cookies are small text files that are placed on your computer by websites that you visit. Cookies are used to recognize you for a shorter or longer period. These information files are stored on your computer but cannot be harmful.
There are two types of cookies, we use both:
Session cookies, which are temporarily stored on the computer while a guest visits the web page. These disappear when the browser closes down and is used for the functionality of the pages when you visit them.
Persistent cookies, which are stored in the computer until manually deleted by the user or until the date they are considered consumed.
Since we use cookies you will not be asked for your password every time you want to use our support forum at our website.
You can turn off cookies in your browser's security settings or set which cookies are to be allowed, blocked or deleted. If you turn off Cookies you should be aware that the experience of our site may be worse. For more information on how to turn off Cookies - see the help section of your browser.
Your explicit consent is required to use cookies. We ask for your consent at your first visit on our website and at every visit thereafter if you have not granted your consent during prior visits. You may withdraw your consent at any time accordingly to the information provided in this policy (see section below).
We will use your personal information for different purposes. We will for example use the data to improve our Software and our website and to process payments.
We will only use and process data about you if we have one of the following reason to do so:
We will keep your personal information as long as needed for legal or regulatory reasons. If it is not needed for these purposes we always make sure your information is anonymised and non-traceable to you as a person. We will also keep it for longer if we cannot delete it for legal or regulatory reasons.
We may process information contained in an enquiry sent to us by email, through our support service or by letter. We need to process your data to be able to respond to your enquiry but will delete your personal information upon request.
When you contact us via email, your email is sent via our server at Oderland Webbhotell AB but stored on Google's Gmail service. We will never save your mail for more than six months unless you expressly consent to it or if required for legal reasons.
When you use our support forum, your posts and personal information will be saved as long as you are a member of the forum. You can choose to unregister at any time, and when you do so all your previous posts will be anonymised. You can also choose to delete your posts at any time when you are a member.
We may keep personal information relating to transactions (e.g. donations) that you enter into with us and/or through our website. The transaction data may include your contact details, your card details and the transaction details. The transaction data may be processed for the purpose of keeping proper records of those transactions. The legal basis for this processing is the performance of a contract between you and us.
We will also delete data upon request.
We take appropriate security and technical measures to protect your information from unauthorized access, loss and misuse. In addition, we request that our suppliers who process personal information on our behalf take a range of security measures designed to help protect your personal information and maintain an appropriate level of security. However, we cannot guarantee the absolute security of your information online and offline, as the Internet by its nature is not a secure environment and the nature of security risks is constantly evolving. As such you should always take care when sharing your information online.
In order to provide you with the best possible experience of the website and the Software, it is necessary for us to sometimes share your personal information with other companies. We strictly restrict authorized access to your data only to those persons who have a legitimate purpose to access it. When we provide your personal information to third parties, we always ensure that the recipient makes every effort to ensure that the personal information is kept safe.
We may share your information with the following partners:
We will not to sell your data to third parties. We may share and may acquire your data with future subsidiaries or companies if we choose to sell, transfer or merge parts of our business. We will, however, only transfer the data if we must and if these companies comply with applicable privacy regulations and can guarantee that your data will be kept safe.
You have certain rights in connection with your personal information and how we handle it. You can exercise these rights at any time by contacting us (se below).
Those rights include:
If you have any concerns as to how we use your personal information you can always contact us. We will always do our best to help you. If you believe an infringement of your rights has occurred you can always lodge a complaint with a relevant authority (in Sweden: Datainspektionen, www.datainspektionen.se).
Idyllic Pixel acts as a data controller with respect to the personal data of our website visitors and the users of our services.
If you have any questions about the personal information we collect please contact us at:
